Article Summary, Automatically Generated By AI
Summary of DAD Chain
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Launch Date:
25/06/2018 -
Location:
Singapore -
Goal:
Build infrastructure to connect global advertisements using blockchain technology -
Features:
- Transparent advertising data
- High-frequency settlements through Lightning Network
- Token economy incentives for active participation
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Investors:
- OGC
- NEO
- DHVC
About DAD: Empowering a Decentralized Autonomous Digital Ecosystem
Launched on June 25, 2018, by a Singapore-based team, DAD Chain purports to be a pioneering decentralized advertising blockchain, dedicated to establishing the infrastructure that connects global advertisements.
By harnessing the power of blockchain technology, the team strives to bring unprecedented transparency to advertising data. The Lightning Network is poised to facilitate high-frequency, micro-settlements in the advertising realm, thereby unlocking new possibilities. Furthermore, the token economy’s incentive structure is designed to encourage active participation from all stakeholders, fostering a healthy and thriving ecosystem within DAD. Boasting a mature advertising business model, DAD has garnered significant investments from esteemed partners, including OGC, NEO, and DHVC. As a supernode for multiple blockchain initiatives, such as Ontology, NEO, and VSYS, DAD has also taken a seat on the governance committee led by Klaytn, a pioneering project born out of Kakao, and has formed strategic partnerships with industry leaders, including Kakao, LG Electronics, Celltrion, and the Union Bank of the Philippines, to propel the development of a global blockchain ecosystem.